EveryMatrix-powered online casino and sports betting brand winmasters has entered the Greek iGaming market following its recent re-regulation, news emerged on Tuesday.
The online gambling business has marked its debut in Greece following the signing of a new multi-year agreement with EveryMatrix earlier this year.
The new deal has seen winmasters start migrating all its local operations to EveryMatrix to now be powered by the company’s gambling software solutions. Following the signing of their new turnkey contract, EveryMatrix has been able to successfully launch the winmasters brand in Greece’s recently reorganized digital gambling space.
Just like its other clients in its extensive network, EveryMatrix provides the above-mentioned online gaming and wagering operator with access to its full suite of products, including its player account management (PAM) platform, sportsbook solution, casino management offering, and affiliate program.
Formed in 2014, winmasters is a fast-growing online gambling operator focused on regulated European markets. It is fully licensed to operate in Romania, Cyprus, Malta Gaming Authority markets, and now Greece. The company is also looking to enter other regulated EU territories in the coming year or so with its EveryMatrix-powered brand.
EveryMatrix itself has a supplier license from the Hellenic Gaming Commission that enables it to provide its products and services in the Greek market.
A Huge Milestone
Commenting on the recent launch of winmasters in Greece, EveryMatrix CEO Ebbe Groes said that the move marks a “huge milestone worth celebrating.” He went on to add that he is beyond proud of how their teams “handled this complex project.”
Mr. Groes also noted that winmasters is a leading operator in several regulated markets and has been steadily growing over the years. He further praised the operator’s experienced team and pointed out that team members’ expertise paired with EveryMatrix’ technology has proved to be a “winning match.”
EveryMatrix itself has been exploring new territories, most recently making moves to enter the regulated US gaming space. New Jersey was the first state the company has applied for a license in and is now awaiting regulatory approval to go live in that market.
Last week, EveryMatrix named end-to-end payment platform provider PXP Financial Inc. as its payment partner in the US. And it was last week again when the gambling software firm revealed that it has entered into an agreement with Kindred Group to deliver its products to the online gambling operator’s US-facing operations.
In June, EveryMatrix unveiled its first game development studio in the US – Armadillo Studios. The games maker is based in the group’s US headquarters in Miami, Florida.
Source: Winmasters live in Greece with EveryMatrix’s turnkey solution, EveryMatrix Newsroom, August 24, 2021
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