ORYX Teams Up With Logrand for Mexican iGaming Expansion

Online casino games provider ORYX Group has inked a content delivery deal with Logrand Entertainment Group that will see its content distributed via the gambling operator’s online casino brand, Strendus Casino, in Mexico.

As part of this recently formed partnership, the operator and its online operation will gain access to ORYX’s exclusive RGS offering, which includes unique, top-performing, and localized online casino content for players of all types from a number of iGaming studios such as GAMOMAT, Kalamba Games, Givme Games, Peter & Sons, Golden Hero, and Arcadem, among others.

The deal also covers ORYX’s suite of virtual lottery products. These will be added to Strendus’ existing offering in the near future.

In addition, the provider will also deliver its player engagement and data tools via its ORYX Hub platform. The suite includes real-time leaderboards, free rounds, slot tournaments, jackpots, quests, and achievements, among others. All these have been designed to and have proven to drive player engagement, conversion, retention, and loyalty and to enhance player value.

The deal with Logrand enables ORYX to expand its footprint in the promising Latin American iGaming space, which has become a key focus for the major provider in addition to its aggressive expansion across multiple European markets.

Solidifying Position as a Global Supplier

Commenting on their latest important partnership, ORYX Gaming Managing Director Matevž Mazij said that further strengthening their Mexican foothold is exciting for his company as it continues to solidify its position as a global supplier of iGaming content.

Mr. Mazij went on to say that Strendus is a “reputable and well-known brand” and that they are thrilled to extend the online casino’s existing offering with their “engaging and entertaining content from our sought after RGS studios.”

Logrand Online Products Manager Eduardo Pelaez said that they pride themselves in delivering “a comprehensive product” to their players and that their casino tab and lottery offering “will become a lot more attractive with the addition of ORYX’s dynamic content.”

Logrand was established in 2005. The company runs more than 10 land-based casinos around Mexico. It introduced its Strendus Casino digital brand in 2018 and has since grown to become one of the leaders in the local online gaming space with more than 150,000 active players. The online casino currently offers more than 700 slots, table games, sports betting, betting on eSports, and lottery products.

This is the latest in a series of partnerships announced by ORYX over the past two months. In April, the provider unveiled a deal with Casumo that furthered its expansion into the lucrative Spanish market. And it was last month again when ORYX penned an RGS content distribution deal with iGaming operator Dazzletag.

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Original source: https://www.casinonewsdaily.com/2021/05/07/oryx-teams-up-with-logrand-for-mexican-igaming-expansion/